Dates for the fourth OurAfrica.Travel virtual trade shows have been declared as 20 – 24 February 2023. Whilst in-person trade shows are thankfully back in full force, the reality is that there is still a place for online alternatives which are affordable, available, and inclusive to all – especially whilst the market is still in recovery.
The third OurAfrica.Travel which ran from 22 March to 1 April 2022 clocked up an impressive 9,794 one-to-one meetings across various time zones over two weeks – as well as over 51,000 networking chats and 128, 000 profile visits. The show connected over 500 buyers from around the globe with 240 exhibitors based in Africa and the Indian Ocean islands – and feedback from participants was phenomenal.
co-organiser Storm Napier says: “We have been seeing a welcome surge of interest in Africa from the market and tour operators are reporting an increase in enquiries and bookings for 2023. Many travel companies have been and continue recruiting staff again, so OurAfrica.Travel will be a great way to kick off 2023 on the right foot with strategic partnerships firmly in place to meet that demand”.
As in previous years, there will again be no cost for travel agents, tour operators, media, or travel buyers to participate and the costs for exhibitors will be kept affordable and therefore accessible.